Advertising Law Blog

On March 27, 2013, 12:30 - 1:30 p.m. EDT., Olshan will present the webinar Competitor Advertising Challenges: Lanham Act vs. NAD. CLE credit will be available for this complimentary program which will offer a practical analysis of alternative forums for addressing competitor advertising claims.

This webinar will examine the legal and strategic considerations of initiating a challenge before the National Advertising Division (NAD) of the Council of Better Business Bureaus versus filing a Lanham Act case in federal court. Subjects to be discussed include:

• Burden of proof
• Costs
• Availability of counterclaims
• Discovery
• Speed of Resolution
• Damages and other remedies

Who should be listening?

• Marketers and advertising agencies
• In-house counsel of national advertisers
• Outside counsel unfamiliar with the NAD forum

Olshan speakers will be Andrew B. Lustigman, the Chair of Olshan's Advertising, Marketing & Promotions practice group. He represents marketers, advertisers, and traditional and digital agencies and suppliers in connection with the legal aspects of their advertising and promotional marketing businesses. Andrew will be joined by Howard J. Smith, a Partner in Olshan's Advertising, Marketing & Promotions and Litigation groups. Both speakers have significant experience handling NAD challenges and federal court Lanham Act matters.

REGISTRATION
Please follow these steps to register for this webinar:

• Go to:  https://university2.learnlive.com/olshan
• Complete the New User Registration fields which require only your name, title, email address and organization;
• Click "Submit" button, which brings you to the Catalog page;
• Click the "Enroll" button for the session titled Competitor Advertising Challenges: Lanham Act vs. NAD.
  
  If you have previously participated in one of our LearnLive webinars:
• Click Click the "Enroll" button for the session titled Competitor Advertising Challenges: Lanham Act vs. NAD.
  
  CLE
  In order to receive CLE credit for the webinar you are required to click all of the participation pop-ups that will appear throughout the program. You must also be registered and view the webinar from your own computer.
  
  This seminar has been approved in accordance with the requirements of the New York State Continuing Legal Education Board for a maximum of 1 credit hour in the area of Professional Practice/Practice Management and is appropriate for experienced attorneys only.