The Advertising Law Blog provides commentary and news on developing legal issues in advertising, promotional marketing, Internet, and privacy law. This blog is sponsored by the Advertising, Marketing & Promotions group at Olshan. The practice is geared to servicing the needs of the advertising, promotional marketing, and digital industries with a commitment to providing personal, efficient and effective legal service.
The class actions regarding the premium SMS sweepstakes promotions for the play-at- home version of popular TV shows such as American Idol and Deal or No Deal alleging that the contests are illegal lotteries have reportedly been settled.
The recent Supreme Court term resulted in a number of very important decisions that will impact companies engaging in advertising and marketing in the United States. Some decisions, such as Wal-Mart v. Dukes and AT&T v. Concepcion were pro-business particularly in the class action context.
The FTC has been seeking public comment and input for a number of years on whether its regulations under the Children's Online Privacy Protection Act of 1998 need to be revised or updated to address changes in technology and business.
Olshan partner Steven R. Gursky delivered a speech during the dedication of the Dr. Martin Luther King, Jr. National Memorial, commemorating the life and work of Dr. King.
A suggestion that all direct marketers should follow: when a disgruntled customer asks for a refund, give it.
The FCC recently published a proposed rule that would amend the FCC's Truth-in-Billing rules.
On August 10, 2011, Badie Jaber, a California resident, filed a class action lawsuit against NASCAR alleging she received an unsolicited text message from the auto racing federation.
Beginning September 7, 2011, a new ".xxx" domain name extension is set to be
launched.
Oregon has recently passed two new laws regulating free trial offers and negative option plans. The laws will go into effect January 1, 2012.
Yesterday, the United States Supreme Court agreed to resolve a dispute concerning the Telephone Consumer Protection Act ("TCPA"), a federal law regulating unsolicited faxes and telephone calls to cell phones and numbers on the Do Not Call list.